Asda DAB

A story in Marketing magazine leads me to the Asda site where it has launched a series of own brand electrical items.

These include an Asda DAB digital radio that sells, online at least, for the princely sum of £24.47.

A DAB radio for under twenty-five quid is fine by me, and thankfully, the set comes without any obvious signs of "Asda" branding.

But what I really love in the description. This radio comes with a "Gyro signal DAB module". Ooh. Impressive. I was looking for a radio with one of those!

Even more amusing is the fact that the tuner runs to "2 decimal places." So no longer do I need to listen to Absolute Radio on 105.8 FM when I can listen to it on 105.80 FM!

(NB. Yes, I know having this level of accuracy is useful on things like multi-band shortwave sets, but I don't see it as a feature to be promoted on a bog-standard radio).