{"id":79505,"date":"2026-05-29T16:29:24","date_gmt":"2026-05-29T15:29:24","guid":{"rendered":"https:\/\/www.adambowie.com\/blog\/?p=79505"},"modified":"2026-05-29T16:29:25","modified_gmt":"2026-05-29T15:29:25","slug":"edison-research-top-25-podcasts-in-the-uk-q1-2026","status":"publish","type":"post","link":"https:\/\/www.adambowie.com\/blog\/2026\/05\/edison-research-top-25-podcasts-in-the-uk-q1-2026\/","title":{"rendered":"Edison Research Top 25 Podcasts in the UK: Q1 2026"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Edison Research at SSRS has just published its <a href=\"https:\/\/www.edisonresearch.com\/the-top-25-podcasts-in-the-uk-for-q1-2026\/\" data-type=\"link\" data-id=\"https:\/\/www.edisonresearch.com\/the-top-25-podcasts-in-the-uk-for-q1-2026\/\">Q1 2026 Top 25 podcasts in the UK<\/a>, from Edison Podcast Metrics. This is their regular quarterly survey of UK podcast listeners. A reminder that this chart is based on at least 2,000 weekly podcast consumers in the UK. Respondent data is collated throughout the full quarter to ensure the data is as fresh as possible. <\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><a href=\"https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/EPM-UK-Top-25-Q1-2026.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"602\" height=\"1024\" src=\"https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/EPM-UK-Top-25-Q1-2026-602x1024.jpg\" alt=\"\" class=\"wp-image-79507\" srcset=\"https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/EPM-UK-Top-25-Q1-2026-602x1024.jpg 602w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/EPM-UK-Top-25-Q1-2026-176x300.jpg 176w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/EPM-UK-Top-25-Q1-2026-768x1307.jpg 768w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/EPM-UK-Top-25-Q1-2026-150x255.jpg 150w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/EPM-UK-Top-25-Q1-2026.jpg 864w\" sizes=\"auto, (max-width: 602px) 100vw, 602px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The top 4 podcasts are unchanged in order, with <em>Newscast<\/em> jumping a couple of places in this survey, and <em>Americast <\/em>jumping into the top ten for the first time as well.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The other notable new entry here is the <em>ZOE Science &amp; Nutrition<\/em> podcast which arrives in the Top 25 for the first time. And there are three football podcasts now comfortably in the Top 25, with<em> The Rest is Football<\/em>, leading <em>The Overlap<\/em> and <em>Stick to Football.<\/em> It was interesting to note that all three were represented at last week&#8217;s Podcast Show. <em>The Rest is Football<\/em> will of course be going to Netflix for the duration of the World Cup, while Global was highlighting their acquisition of <em>The Overlap<\/em> in a session that also included <em>The Fellas<\/em> which they have also bought.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260521_152601138-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"521\" data-id=\"79510\" src=\"https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260521_152601138-1024x521.jpg\" alt=\"\" class=\"wp-image-79510\" srcset=\"https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260521_152601138-1024x521.jpg 1024w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260521_152601138-300x153.jpg 300w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260521_152601138-768x391.jpg 768w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260521_152601138-1536x782.jpg 1536w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260521_152601138-2048x1042.jpg 2048w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260521_152601138-150x76.jpg 150w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260521_100909110-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"493\" data-id=\"79511\" src=\"https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260521_100909110-1024x493.jpg\" alt=\"\" class=\"wp-image-79511\" srcset=\"https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260521_100909110-1024x493.jpg 1024w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260521_100909110-300x144.jpg 300w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260521_100909110-768x370.jpg 768w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260521_100909110-1536x740.jpg 1536w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260521_100909110-2048x986.jpg 2048w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260521_100909110-150x72.jpg 150w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">As ever, I find it useful to place these rankings in context over time. So here&#8217;s how they&#8217;ve performed compared with last quarter and over time.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><a href=\"https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/image-1.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"328\" src=\"https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/image-1-1024x328.png\" alt=\"\" class=\"wp-image-79509\" srcset=\"https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/image-1-1024x328.png 1024w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/image-1-300x96.png 300w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/image-1-768x246.png 768w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/image-1-1536x491.png 1536w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/image-1-150x48.png 150w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/image-1.png 1822w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">We also see three re-entries from <em>Saving Grace, The Therapy Crouch <\/em>and <em>The Mel Robbins Podcast<\/em>. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And this means we have four podcasts drop out of the Top 25: <em>RedHanded, ShxtsNGigs<\/em>, <em>No Such Thing as a Fish<\/em> and <em>The Infinite Monkey Cage<\/em> (which hasn&#8217;t published new episodes since Christmas). <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Here&#8217;s an animation of the Top 25 UK podcasts over time:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/UK_Top_25_Podcasts_LineChart_Paused-1.gif\"><img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"800\" src=\"https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/UK_Top_25_Podcasts_LineChart_Paused-1.gif\" alt=\"\" class=\"wp-image-79518\"\/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Note that subscribers to Edison Podcast Metrics have access to additional data including demographic and reach data.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><a href=\"https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260520_083507872.MP_-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"643\" src=\"https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260520_083507872.MP_-1024x643.jpg\" alt=\"\" class=\"wp-image-79513\" style=\"aspect-ratio:1.592585381050664;width:698px;height:auto\" srcset=\"https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260520_083507872.MP_-1024x643.jpg 1024w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260520_083507872.MP_-300x188.jpg 300w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260520_083507872.MP_-768x482.jpg 768w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260520_083507872.MP_-1536x964.jpg 1536w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260520_083507872.MP_-2048x1285.jpg 2048w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/PXL_20260520_083507872.MP_-150x94.jpg 150w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">At The Podcast Show last week, Gabriel Soto, Senior Director of Research at Edison Research and Ollie Chadwick, Regional Director, UK &amp; Ireland at AdsWizz presented some of Edison Research&#8217;s most recent findings, previewing t heir UK Podcast Consumer 2026 report. In particular, they looked at how reach works within the confines of the long tail in podcasting.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In the chart below that they presented at the event, you can see that the Top 10 podcasts account for about 35% of UK weekly podcast listeners. And you have to go as far as the Top 27 podcasts to get to 50% (these are based on Q4 2025 data).<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><a href=\"https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/20-Talking-Podcasts-1_930-1000_EdisonResearch_The-Uk-Podcast-Consumer-_Sharing_Page_06-scaled.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/20-Talking-Podcasts-1_930-1000_EdisonResearch_The-Uk-Podcast-Consumer-_Sharing_Page_06-1024x576.png\" alt=\"\" class=\"wp-image-79514\" srcset=\"https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/20-Talking-Podcasts-1_930-1000_EdisonResearch_The-Uk-Podcast-Consumer-_Sharing_Page_06-1024x576.png 1024w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/20-Talking-Podcasts-1_930-1000_EdisonResearch_The-Uk-Podcast-Consumer-_Sharing_Page_06-300x169.png 300w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/20-Talking-Podcasts-1_930-1000_EdisonResearch_The-Uk-Podcast-Consumer-_Sharing_Page_06-768x432.png 768w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/20-Talking-Podcasts-1_930-1000_EdisonResearch_The-Uk-Podcast-Consumer-_Sharing_Page_06-1536x864.png 1536w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/20-Talking-Podcasts-1_930-1000_EdisonResearch_The-Uk-Podcast-Consumer-_Sharing_Page_06-2048x1152.png 2048w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/20-Talking-Podcasts-1_930-1000_EdisonResearch_The-Uk-Podcast-Consumer-_Sharing_Page_06-150x84.png 150w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">That in itself is interesting, and you  can see that the top handful of podcasts have a commanding lead over many podcasts that perhaps reach 1-2% of the podcast listening audience.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But big shows are getting bigger. In Q4 2023, you would have needed the Top 43 shows to get to 50% of the overall audience, whereas in Q4 2025 it was <em>just<\/em> the Top 27.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><a href=\"https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/20-Talking-Podcasts-1_930-1000_EdisonResearch_The-Uk-Podcast-Consumer-_Sharing_Page_08-scaled.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/20-Talking-Podcasts-1_930-1000_EdisonResearch_The-Uk-Podcast-Consumer-_Sharing_Page_08-1024x576.png\" alt=\"\" class=\"wp-image-79516\" srcset=\"https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/20-Talking-Podcasts-1_930-1000_EdisonResearch_The-Uk-Podcast-Consumer-_Sharing_Page_08-1024x576.png 1024w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/20-Talking-Podcasts-1_930-1000_EdisonResearch_The-Uk-Podcast-Consumer-_Sharing_Page_08-300x169.png 300w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/20-Talking-Podcasts-1_930-1000_EdisonResearch_The-Uk-Podcast-Consumer-_Sharing_Page_08-768x432.png 768w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/20-Talking-Podcasts-1_930-1000_EdisonResearch_The-Uk-Podcast-Consumer-_Sharing_Page_08-1536x864.png 1536w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/20-Talking-Podcasts-1_930-1000_EdisonResearch_The-Uk-Podcast-Consumer-_Sharing_Page_08-2048x1152.png 2048w, https:\/\/www.adambowie.com\/wp-content\/uploads\/2026\/05\/20-Talking-Podcasts-1_930-1000_EdisonResearch_The-Uk-Podcast-Consumer-_Sharing_Page_08-150x84.png 150w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">But then the audience size has increased from around 16m podcast listeners in the UK in 2023 to around 19m in 2025.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>All data is from Edison Podcast Metrics: Edison Podcast Metrics is unique in that it is not dependent on podcast download data and does not require podcast networks to opt into its service. At least 2,000 weekly podcast consumers in the UK are surveyed each quarter, and listening behaviour is collected regardless of listening platform. The same methodology is being employed in the UK as is used in the U.S.\u202f\u202f<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Edison Research at SSRS has just published its Q1 2026 Top 25 podcasts in the UK, from Edison Podcast Metrics. This is their regular quarterly survey of UK podcast listeners. A reminder that this chart is based on at least 2,000 weekly podcast consumers in the UK. Respondent data is collated throughout the full quarter [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":79506,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"cybocfi_hide_featured_image":"","footnotes":""},"categories":[35,446],"tags":[1064,217],"class_list":["post-79505","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-audio","category-podcasts","tag-edison","tag-podcasts"],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.adambowie.com\/blog\/wp-json\/wp\/v2\/posts\/79505","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.adambowie.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.adambowie.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.adambowie.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.adambowie.com\/blog\/wp-json\/wp\/v2\/comments?post=79505"}],"version-history":[{"count":3,"href":"https:\/\/www.adambowie.com\/blog\/wp-json\/wp\/v2\/posts\/79505\/revisions"}],"predecessor-version":[{"id":79520,"href":"https:\/\/www.adambowie.com\/blog\/wp-json\/wp\/v2\/posts\/79505\/revisions\/79520"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.adambowie.com\/blog\/wp-json\/wp\/v2\/media\/79506"}],"wp:attachment":[{"href":"https:\/\/www.adambowie.com\/blog\/wp-json\/wp\/v2\/media?parent=79505"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.adambowie.com\/blog\/wp-json\/wp\/v2\/categories?post=79505"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.adambowie.com\/blog\/wp-json\/wp\/v2\/tags?post=79505"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}