Android

Changing Android Phones

I’ve never been much of a fan of Apple’s iPhones. They’ve always seemed overpriced, and far too tied down. You can only do what Apple allows you to do with them. Furthermore, the ecosystem is incredibly limited. Everyone has to use one of a very small handful of models, none of which are especially cheap (even the “budget” iPhone SE). And of course, you’re using precisely the same hardware as everyone else. Choice of protective case is not the high point of individuality!

But one thing this has all allowed Apple to do is offer a seamless backup and upgrade programme. If you lose or damage an iPhone, it’s relatively trivial to restore the phone in its entirety once you have your hands on a replacement device. Similarly, when it comes to upgrading to a newer model, it’s a painless affair, assuming you’ve made use of the iCloud.

The same just is not true for Android. While I enjoy getting a new phone as much as anyone, I really don’t look forward to the hours of work it will take to move across. Certainly the simple act of signing in to the device is trivial, actually getting the phone back to something similar to what you had before is incredibly time-consuming and tedious.

I’ve just upgraded to a new phone, in large part because I unfortunately damaged my previous one. Not enough to stop it working, but enough to mean an expensive repair. I opted for a replacement.

Google has started providing a USB adaptor with its Pixel phones to aid the set-up. The idea is that you connect a cable between your old phone and new one, and lots of your settings, messages and music are transferred across.

But this is really only a very basic transfer, and there’s much more that you have to do.

Now I appreciate that I use my phone for lots of services, and have more than 150 apps in total running on it. But it’s just such a painful experience even once you’ve backed up what the cable allows.

Here are just a few of the problems:

  • Passwords – Apps just don’t remember them. You have to re-sign into nearly everything. Now Google does have a Smartlock service, and some apps work really well with it. Netflix and Uber worked seamlessly. But the vast majority of apps needed me to sign in again, in the worst instances, having to set up the various options as I’d had them before. Sure, that’s the app developer’s fault for not using Google’s service. Yet, it still feels needless.
  • Signing in repeatedly – Even more annoying are the multiple apps that share the same user identity, yet require you to sign in separately. For example, I have a number of apps that use Amazon’s login (e.g. Kindle, Amazon Prime Video, etc). I repeatedly have to sign into each app. Again, that’s probably the app developers’ fault, but from the user’s perspective, it’s needless.
  • Run every app – All of this means that to ensure everything is working, you have to run every single app.
  • Apps that don’t work – Again, not really Google’s fault, but apps that don’t run in Android Oreo, just don’t get installed. It means that apps drop off in the transfer. It would be useful to have a list of apps that have not been installed because they’re not yet compatible.
  • Layout not transferred – Since I have a large number of apps, I try my best to corral them into sensible folders. I spend ages doing this, and of course, when you set up your new phone, this is all completely lost. I understand that the layout of my new phone may be different and therefore screen real estate can’t be precisely replicated. But it’d still be nice to keep the groupings between phones. In the past, when I’ve had a phone repaired (and of course, reset afterwards), I’ve ended up taking screen shots of the way it was organised so that I can mirror my set-up later.
  • Widgets are lost – Ditto, none of the widgets I’ve placed previously are carried across. I have to rebuild them.
  • BlueTooth settings – While WiFi settings do tend to be carried across, you have to repair all your BlueTooth hardware. I realise that this is perhaps due to how the technology works, with unique codes attached to each device.
  • Re-download media – While I understand why I have to re-download all my podcasts, because Google doesn’t have a default podcast app, so developers all do their own thing, that’s not true of music. Google has its own Music app, and it allows you to download tracks for offline listening. None of this is remembered, so you have to go through and re-download all your music, rather than it automatically restore itself.

That’s just what I can remember off the top of my head, and isn’t necessarily comprehensive.

I would say that, conservatively, it took me 5-6 hours to get my new phone up and running to my satisfaction. And that doesn’t include one false start where I didn’t realise that if I didn’t do the transfer from the old phone during initial set-up, it would never work. A factory reset was required, and I started from scratch a second time.

Undoubtedly Google is getting better at this. Every major Android release sees some improvements. And of course the diversity of the Android ecosystem means that it’s harder for Android than for iOS to do this kind of thing. But many of us are locked in a phone replacement cycle of between 18 and 36 months, meaning we all have to do this on occasion, it’s vital that this process is made easier.

The Tow Center Guide to Podcasting

Headphones in Studio 2

There’s a terrific new report that the Tow Center for Digital Journalism – an institute within the Columbia University Graduate School of Journalism. It has published called A Guide to Podcasting. It’s an unashemedly US-centric view of the podcasting market in 2015, detailing the history of the medium, and presenting a series of case studies of big US podcasting operators.

It’s well worth a read if you’re curious to see where podcasting stands today.

The report is long, and I’m not going to go into it in full. Instead I thought I’d pull out a few key findings, and add some of my own thoughts to them. Some of them are things I’ve talked about before, but in each instance, I think they’re especially worthy of note.

The massive skew in mobile podcast consumption towards iPhones. The Tow document quotes a LibSync report that shows that there is currently a 5.4 to 1 ratio in favour of iOS devices over Android ones in the mobile market. Whereas the report notes that there something like one billion Android devices set against 470m iPhones.

I’ve stolen this wonderful (US focused) chart which illustrates this perfectly.

PODCAST15_clammrfuture_android

Note that this report seems to have been written before Google announced its entry into the podcasting market. But the report does note that there’d be likely to be developments between the report being completed and it being published. The Gimlet case study also misses out on their recent second round of funding.

67% of US podcaster are aged 18-34. They know how to use the technology. It’s not that it doesn’t appeal to other audiences as my septuagenarian father can attest, once he knew how to use the BBC iPlayer Radio app on his tablet. So it’ll be interesting to see how ages broaden out as podcasting increases. In the meantime, the 18-34 audience is one radio broadcasters are very worried about losing.

Podcasting really needs to broaden its user base. The previous two points are key parts of that – growing users beyond one type of phone, and getting those aged over 35 to listen. And the current audience can only listen to so many podcasts – something my inordinately sized PocketCasts library can attest to. Indeed the report suggests that it’s just six podcasts on average per week.

Slow and steady growth. As the report makes clear, podcasting has been around for a long time, and it’s had its moment in the sun before Serial came along (Season 2 out now!). The report includes a chart that shows podcasting as having had slow and steady growth since its inception.

The report goes on to note that the Serial phenomenom actually happened at time when the iPhone podcast app had just been separated out in iOS as its own app, and as the wider media was covering podcasts more. Both of these will have given it a healthy push.

I’d compare podcasting growth to UK DAB growth which has also been slow and steady rather than explosive as some consumer technologies have been. I wonder if this is a factor of audio? It’s not quite as sexy as video, but we still like it.

Searching for podcasts is an overall bad experience. iTunes is not great at surfacing podcasts beyond ones that are either popular according to its secret algorithm, or the handful that iTunes’ editors choose to feature on their site. Other podcast providers have similar issues.

The popular example of a company who manages this well is Netflix and its ability to aid viewer discovery. I’m not sure that’s the best answer – my experience is that all sorts of rubbish gets thrown at me. But I do hear very positive things about Spotify’s Discover playlist with regard to music listening.

Instead podcasters have to rely on social sharing and working within their own networks. Thus both Serial and Gimlet’s Startup launched by being included in the This American Life podcast feed.

That’s an opportunity only avaialble to a very limited number of podcasts and not at all available to those outside, say, US public radio circles. On the other hand it greatly aids those burgeoning podcast networks like Panoply and Gimlet. They can properly support and promote their own shows. An independent producer is going to struggle unless they have the budget to buy promotional airtime on those same shows – a route to market that others have taken.

One of the most exciting elements of Google enterting the podcasting space is what it can do with search. As well as utilising metadata, it’d be interesting to see if voice-to-text technology as utilised by Google Now, Siri and Amazon’s Fire and Echo devices, could be set to work on podcasts to provide more context for audio files, and enable discovery.

In car listening has its place. Cars are important, but it’s worth noting that while 44% of US radio listening is in car (according to a 2014 Macquarie Capital report), in other markets that aren’t as car-centric, it’s much less. For example it’s only 20% of radio listening that happens in-car in the UK. And in any case, new technology added in the car today doesn’t fully flow through the Car Parq (the industry term for all the cars on the road) for a number of years to come – 11 years on average in the US. In other words, just because a new off the assembly line car today comes with Apple CarPlay and Android Auto, it’s going to take a while before everyone has the ability to seamlessly stream audio in their cars without a combination of 3.5mm jack leads, Bluetooth connectivity or even FM re-transmitters.

Data issues. Not only are mobile podcasts disproportionately listened to by iPhones/iOS devices, but the bulk of traffic is delivered via iTunes – 70% is claimed in the report. That’s both a blessing and a curse. Apple was a very early supporter of podcasting, and therefore everyone should be thankful for them. On the other hand, they have the whip hand when it comes to data. Advertisers would like more data, as would podcast producers. I’m certain Apple could provide additional data were they to choose to, but that would involve changes in user agreements and generally it’d be doing work for little to no reward. (Plus nobody needs and even longer iTunes User Agreement!)

The report notes that Apple’s most recent iOS update actually favours streaming over download, with the latter taking an additional click to play back. Streaming, of course, provides more data than consumption of a “dumb” mp3 file.

Meanwhile, as well as adding dynamic advertising into podcasts at time of delivery, another area that is being developed according to the report, is the use of tracking pixels. Now I must admit that I’m unclear how this will work. Ordinarily such pixels are used to track digital advertising in web environments where there is live data. So a hidden pixel is delivered and the fact that it was shown means that you have some data about where and when it was delivered. But pure podcasts are simply mp3 files. While they might have “album artwork” embedded within them, I’m not aware that this would allow for any tracking. Indeed, when you’re listening to an mp3 offline, there simply isn’t a feedback mechanism.

Within bespoke apps this might be possible, and certainly platforms like Spotify employ it, although the free version of Spotify which displays advertising requires internet access.

Yet both Panoply, who have purchased the Audiometric software platform, and Acast are both talking about this technology. I’m curious to learn more.

Direct and foundation support is more normal in the US. Most US public television and radio is partly funded by viewers and listeners. The audience is regularly asked to dig deep and contribute. If you enjoy these programmes, then you need to pay is the message. That’s why this has been a key way a number of podcasts have supported themselves using a direct funding model.

But this is not something that’s “normal” in Britain and elsewhere. If there’s a pledge drive happening on TV or radio, it’s for charity. For some, it’s actually a bit “embarrassing” and runs against the traditional stiff-upper-lip attitude we have as a nation.

Now it’s certainly true that the landscape is changing, and more people are getting more comfortable asking for monetary support.

There is not really a history of foundations supporting radio and television services. These foundations just don’t exist in the same way in the UK, where spending of that type might instead be focused on visual or performing arts. Instead, across Europe, much public radio is supported by various forms of licence fee. Notably the UK television licence pays for all BBC Radio as well as BBC TV and other services. This is undoubtedly changing as podcast listening is not limited by borders (Hence I hear all sorts of advertising for products that are unavailable to me). And Radiotopia’s fundraising success internationally was such that it saw fit to hold supporters parties in various parts of Europe.

But philanthropy tends to reveal itself in different ways in different countries – so the US model does not necessarily work internationally.

Podcasters need to own their direct relationships with the audience. This is an important one. The case study on the Reveal podcast makes this point well. Obviously podcasts do have a relationship between themselves and their listeners, but they don’t own it. Without direct intervention, a podcast producer does not know who you are. And that places them at something of a disadvantage.

When you hear a podcast urge you to sign up for an email newsletter, like them on Facebook or even follow them on Twitter, that’s because these are they only ways they can form a relationship with you. As it stands, that relationship is actually “owned” by the podcasting platform – so Apple in all likelihood.

The reason that magazine and newspaper publishers have always been so keen on you taking out a subscription is not just that they have a guaranteed form of income, but that they get to add a name to their database. And they can develop a direct relationship from there. That could be selling additional products and services, or learning more about the audience.

Indeed a podcast producer needs to think, “What would happen if for some reason Apple shut down podcasts tomorrow?”

No, they’re not going to do it. But they could. It would be a painful, and very probably expensive business rebuilding that audience.

The only podcast I can think of that I subscribe to that knows who I am is The Cycling Podcast, because I’ve paid to become a premium member. They have my email address.

It’s the same argument some news providers have had with Apple – sometimes falling out with them. Apple owns the relationship (and takes a healthy cut of subscription revenues). The middleman has the keys to the castle.

In subscription television, the same is often true. It’s why BT Sport went around quite a convuluted route to get Sky viewers to register directly with them to enable the BT Sports channel rather than the less painful route of adding the channel via a few clicks of the remote control. Now BT knows who those Sky subscribers are. If they hadn’t taken that route, they’d have just known how many subscribers they had.

And finally, if you know who your customers are, you can also more easily shift platforms should you ever wish or need to in the future.

The ethics of podcast advertising is not straightforward. There was a very good recent episode of Gimlet’s Startup podcast looking at money and in particular what the company would and wouldn’t do. It’s really worth listening to if you’re interested in this area, as it explores many of the issues. Indeed Gimlet has always been very upfront about how they work advertising into their podcasts.

In the US, the most effective type of podcast advertising has proved to be presenter-read adverts. They tend to be delivered in the same tone as the overall podcast rather than from a specific script. The way the advertising is weaved into different podcasts can vary a good deal – the listener sometimes only belatedly realising that they’re actually hearing an ad. Sometimes specific music is used, or words along the lines of, “And now we must thank another sponsor…” But neither of these are always the case.

The presenter-read model can also lead to a lot of implied endorsement of products. Perhaps the presenter has indeed used the product and strongly recommends it. But are we certain? Indeed an earlier season one Startup episode also examined this area.

And what happens if a product maybe isn’t best-in-class? Their money is still good though…

Another “ethical” question is the use of native podcasts, or ad-funded podcasts. This kind of advertising is considered both very effective and profitable. There are clearly lots of companies now interested in having podcasts made for them.

But how do they get promoted? What’s the mechanism for launching them? Do you drop them into your regular programme feed? Or should potential subscribers be pushed in another direction?

If you ask different people these questions, the recent Startup episode suggests you’ll get different answers.

The current case to look at is The Message, which is paid for by GE and produced by Panoply. It’s an SF drama delivered in the guise of a presenter-led podcast. I’m not aware that the full podcast was placed in any other Panoply streams. Instead there were a number of promotional trails (in radio parlance) and ads promoting the series.

But it seems clear that there are no firm rules across the full podcasting environment and what some people will do, others will be uncomfortable doing.

Networks – them and us. The way things are working at the moment, the big networks are best suited to prospering. But what about smaller or independent podcasts? Is there a way through?

The beauty of podcasting originally was that it’s very cheap and easy to do. You can make a professional sounding podcast with an inexpensive microphone, a laptop and free editing software.

But in many ways podcast networks are raising the game. They have more resources, they have sales teams to sell advertising, and they can cross-promote their own new podcasts.

If you’re not part of a big network or broadcaster, you probably are at a disadvantage. You’re not out of the game – but like indie films versus studio blockbusters, or independently published books versus those from major publishers, you’ve got your work cut out for you. On the other hand, there are ways through.

More disruption in types of podcast is needed. It does feel like too many podcasts are just public radio programmes that might have previously existed given a fair wind and a friendly commissioner. There surely needs to be a wider range of podcasts dealing with a broader set of interests? Currently many of the more popular podcasts can feel very middle class. And that’s not surprising because it does seem like every half-decent producer in the US who was working for public radio has been poached by a podcast producer or network!

This isn’t necessarily true of all podcast types, but I tend to think it is true of the bigger shows in terms of listeners and awareness.

Finally the Tow Center report is also accompanied by a very smart interactive timeline telling the podcast story from a US perspective.

My Nexus 5 Battery Woes

I couldn’t put a precise tome on it, but at some point in the late summer or early autumn, the battery performance of my Nexus 5 fell off a cliff.

I’m not an unreasonable phone user. My phone tends to get a bit of action on the commute to work, as I listen to some audio – music or podcasts depending on whether I’m reading – and clear through some email. I might check train times, and browse social media.

Once I’m at work, the phone tends to take a back seat, with texts and Twitter alerts making up most of its usage.

The commute home mirrors earlier on, and then it gets used less in the evenings aside from actual phone calls. I have laptops and tablets that are better suited by then.

I never had to use a charger during the day unless I’d been particularly heavy in battery usage – maybe using the phone a lot on a long train journey. But that was about it. The only reason I bought a portable battery charger was for those exceptional days when you know you’ll be hammering the phone a lot and won’t have anywhere to plug in.

But the battery performance of my Nexus 5 has utterly failed in recent weeks. I’d hoped that the rollout of Android 5.0 – Lollipop – would sort it out.

But it hasn’t. It came to the point that I couldn’t leave the house unless I was carrying both a plug-in charger (for work, coffee shops etc), and portable battery charger (for all those other times). Everything caused the power to fail.

Now I realise that battery life is heavily affected by things like the ability to get a signal. If you spend a lot of time in a poor signal area, the phone is expending a lot of power pinging those distant masts. But that’s not really a problem for me either at work or at home.

It all came to a head on Friday when I left work with a fully charged phone, and went to a two-hour film screening at the BFI. My phone was on silent in my pocket – unused of course. When I looked at it afterwards, it was at 47% – in TWO HOURS! Not only that, but the phone was pretty damn hot.

So on Saturday, I bit the bullet, and switched my SIM to a Moto G (4G) that I bought for convoluted Tour de France related reasons earlier in the year. It’s not on Lollipop yet – but that’s reportedly coming soon. The difference is that this phone is easily making it through the day. 40%+ charge left at the end of Saturday and Sunday. As I write this, it’s lunchtime, and it still has 85% charge.

In the meantime, I’m still carrying the Nexus 5 around because it has a work email account on it (which I can still use via WiFi) and various apps that I’m not moved across to the Moto G (which only has 16GB of memory – I’m getting a 32GB micro-SD card later today to sort out that problem).

But here’s the thing. Without a 4G network to worry about, the Nexus 5 is sailing through the day. It’s currently at 94% charged! And it finished both Saturday and Sunday with ~80% left.

I had been thinking about replacing the battery on the Nexus – there are YouTube videos to help you – but it seems to me that it’s not the battery that’s the problem, but the power management of the phone. Maybe there’s a fault with one of the radios? A factory reset might be another option too – I went through that painful procedure previously, and it sorted it out – for a while.

So do I?

a) Reset the Nexus and see if I can sort out the issues? It’s only just over a year old after all.
b) Stick with the Moto G and not worry about shortcomings like lack of NFC (which I do find useful), and a relatively poor camera?
c) Look to a new phone such as the Sony Xperia Z3 Compact which looks to be the best Android phone out there?

Or some combination of the above?

If Sony releases Lollipop as it has promised to do, early in 2015, then I might jump then – especially if prices come down a bit. Although I suspect that their next iteration in the Xperia range will come with the promised new camera sensor might make we wait.

I do like stock Android, and many manufacturers are only making relatively “light” changes to it, while Google’s shift towards putting big changes into apps which are under its control, makes this less of an issue.

Incidentally, I’m not switching to an iPhone for “Apple related reasons,” and I’m not getting a Nexus 6 because last time I bought a pair of gloves, my hands were size “Large” rather than XXXL.