A nice article from The New Yorker about the fact that not even close to one billion people watch the Oscars. I regularly rail against such hyperbole, but this comes just after the Superbowl. And then we’ll get the Olympics and the World Cup. To put the Oscars in perspective, you should know that in the UK they’re broadcast exclusively on pay television (upwards of £20 a month to get the channel that shows them), and they’re live at 1.30am – just before a work day. OK – they’ll get rebroadcast at a sensible time the following evening – but if the show gets more than half a million in total I’d be amazed. 4.4m watched the BAFTAs a couple of weeks ago.