Are You Detoxing?

5 January 2009
Well don’t bother. Instead, just lead a healthy lifestyle (I know, I know: pot, kettle, black, etc.).
The word “detox” really annoys me. It’s pretty meaningless in the sense that it’s most used. This morning, free newspaper Metro had a wraparound sponsored by Evian. They’re once again asking us to “Detox with Evian” which makes no sense whatsoever. Drink bottled water if you like the taste, but it’s no more or less healthy than any other kind of water in the western world.
On Radio 4 and Five Live this morning, a lady from a company who sell something called “a detox in a box” (nice aliteration), was roundly trounced by different people on both channels. Ben Goldacre of The Guardian’s Bad Science was on Radio 4. You can read about the fun he had here, including the palpable untruths spouted by the detox defender.
Senese About Science has more, including a dossier that investigates many individual detoxing claims and a leaflet explaining all the nonsense.


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One response to “Are You Detoxing?”

  1. phil avatar

    I’ve just gone for stopping my booze drinking for Jan. But thats as far as my detoxing goes. Anything more is just silly. Esp those brushes from Boots!