Newsworthiness of Product Launches

Rory Cellan-Jones has a pretty spot-on analysis of a certain company’s new product announcement yesterday. The argument put to him is that a new model of Ford Focus probably affects more people. I’m not sure that in hard numbers it does, but the point is well made.
Now if Bic launched a new version of the Biro…
(Via John Naughton)


Posted

in

Tags:

Comments

2 responses to “Newsworthiness of Product Launches”

  1. Michelle Fleur avatar
    Michelle Fleur

    total farce.. waste of time & tax payers money. unless the owner of Harrods is prepared to pay?

  2. Michelle Fleur avatar
    Michelle Fleur

    total farce.. waste of time & tax payers money. unless the owner of Harrods is prepared to pay?